Catherine Morel

Catherine Morel is an associate professor in marketing at Audencia Business School in Nantes, France. She has worked in various HE organisations both in France and the UK (Strathclyde University, Sheffield Hallam University and Kingston University). She obtained her PhD at the University of Sheffield. Her topic was on Corporate Support of the Arts. More recently, she designed and led the Msc Management and Entrepreneurship in the Creative Economy for three years at Audencia in partnership with the Glasgow School of Art.